SEO & Online Advertising
Make your business easier to find and give your advertising a clear purpose.
Google Ads
Google Ads Management
Search ads that put your business in front of people already looking for what you do, with spend you can see and control.
What an ad looks like
Here’s one I prepared earlier.
Someone searches for what you do, and your ad is there with a clear price and a reason to click. This is the kind of search ad I’d write for your business.
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Buildgrove Digitalbuildgrove.com.au › websites
Small Business Websites | From $790, No GST Added | Meetings by Arrangement
Clear written quotes and mobile-friendly websites for Victorian businesses. Ask today.
Headlines up to 30 characters each · Description up to 90
What this can include
Paid search, in your own account.
I set up and manage Google Search campaigns in an account held in your business name. Campaigns stay focused on the services and areas that actually bring you work, with conversion tracking so you can see which ads lead to enquiries and calls. Your advertising budget is paid directly to Google and is separate from my fee.
Before quoting, I'll work through the requirements and make sure the scope matches what you actually need. If you're unsure about the technical details, the Project Builder will help you explain them.
Ads setup starts from $390, and management from $690 a month. Your ad budget is paid to Google separately. No GST is added. I'm not registered for GST. See pricing
Ads work best alongside solid search foundations. See SEO and local search
I meet clients by arrangement in northern Melbourne and the Hume corridor, Shepparton and the Goulburn Valley, Bendigo and Central Victoria and the Yarra Valley, and work remotely with businesses across Australia.
Common project requirements
- Account and campaign setup
- Keyword and location targeting
- Ad copy written for your services
- Conversion and call tracking
- Search-term review and monthly reporting
Google Ads: starting prices
| Package | What it covers | From |
|---|---|---|
| One-Channel Ads Setup | Initial campaign and account readiness; advertising budget is separate | $390 |
| One-Channel Ads Care | One channel with defined campaigns and monthly reporting; ad budget is separate | $690 / month |
Australian dollars. No GST is added. I'm not registered for GST. Final pricing follows a written scope. Full package details
How it works
From first message to launch.
Every project follows the same clear steps, so you know what happens next and what you need to decide.
Understand the brief
You explain the business, the problem and what a good result looks like. “Not sure” answers are fine at this stage.
Agree the scope
I turn the requirements into a written scope and quote that lists inclusions, exclusions and any recurring costs. No GST is added, because I’m not registered for GST.
Build and review
Work is shared for review at agreed points so you can check it against how the business actually runs.
Launch and support
Testing, handover and access are completed before launch, with optional hosting and care afterwards.
Questions
Google Ads: common questions.
How much should I spend on ads?
It depends on your area, your services and how many other businesses are bidding. For a first test, a modest budget focused on one or two services usually teaches more than a bigger one spread thin. I’ll suggest a starting budget before anything goes live, and you can pause campaigns at any time.
Who owns the Google Ads account?
You do. The account is set up in your business name and billed to your card, and I’m given access to manage it. If we stop working together, you keep the account, the campaigns and their history.
Can you guarantee results?
No. Nobody can honestly guarantee a cost per enquiry or a number of leads. I set up tracking so you can see what the ads produce, and I review the search terms to cut spend that isn’t bringing in work.
Do I need a good website first?
Ads send people to a page, so that page needs to load quickly, match what they searched for and make it easy to contact you. If your current site isn’t ready, I’ll tell you before you spend money on ads.
Is the ad at the top of this page real?
No. It’s an example of the kind of search ad I’d write for you, using my own prices. When it’s live, Google decides exactly how and where an ad appears.
Related
Related industries, guides and services.
Industries where this service is commonly used:
Often combined with:
Have something in mind?
Start a project Tell me what you need built.
It can be a simple website or something quite specific to your business. Start with the basics and I'll help work out the details.
Prefer to talk first? Call 0487 606 727 or email [email protected].